Object Required
coupons discounts and sales contests point of purchase displays rebates
Principle
how we can increase our sales
Theory
In marketing, sales promotion is one of the five aspects of promotion. The other four parts of the promotional mix are advertising, personal selling, publicity/public relations, and direct &interactive marketing. Sales promotions are non-personal promotional efforts that are designed to have an immediate impact on sales. Sales promotion is media and non-media marketing communications employed for a pre-determined, limited time to increase consumer demand, stimulate market demand or improve product availability. Sales-promotion tools vary in their specific objectives. Though some common Objectives are: Stimulate consumer trial To reward loyal customers To increase the repurchase rate of occasional buyers To attract brand switchers Enables manufacturers to adjust to short term variation in supply and demand Promote greater consumer price awareness.
Conclusion
To analyze & evaluate Satisfaction of Corporate Customers as well as individual customers, towards company. · Competitors Analysis. · Market awareness about job portal service. · problem related to service.
Published Date
18 Dec, 2017
